The Countdown is ON! 19 Days until Launch 🚀

Hey, y’all. If Alabama RushTok 3.0 wasn’t enough of an indication, we’re sad to confirm that Summer is officially coming to a close. As tragic as that is, it also means Q4 is on the horizon…and we know what that means ($$$).

If this is your first time receiving our newsletter, welcome to the Canopy community - a safe space for Creators to learn, earn, and grow their careers. Enjoy the trends, tips, and tea to help you succeed as a Creator. We’re only 19 days until our ride-or-die community gets early access to the Canopy App -- so sign-up below so you don’t miss out.

What’s on the Agenda 👀

• TikTok Trend Update

• A New Guild for Creators

• Meta Ad Library

• Canopy Event Recap

• Creator Spotlight

What’s Trending 🔥

The Disney girls are back, but there’s no competition (or Jonas Brothers love triangle) this time. Miley Cyrus and Selena Gomez both dropped singles that are making waves across TikTok, so don’t sleep on these trending audios!

Gomez’s cheeky pop hit Single Soon is the perfect soundtrack to show off a new outfit or hairstyle, an event look, or share an anecdote about when you knew it was over…🫠.

Miley’s Used to Be Young tugs at the heartstrings. Use it to connect with your audience and get personal (build that parasocial relationship! 😉) or have a laugh at how far you’ve come.

Guilds, Guilds, Guilds

Just a friendly reminder that yes, the SAG-AFTRA strike is STILL going on. If you have aspirations of a career in entertainment, make sure to stay on your side of the (digital and physical) picket line. HERE is a refresher on how it applies to influencers and Creators.

And in other news, in the world of Guilds, the Creator’s Guild of America has entered the chat. Looking to bring creatives together, “The nonprofit group seeks to back Creators with the benefits that workers in more traditional professions also enjoy, like providing networking events and working with brands and studios to advocate for fair pay.” according to the Verge. You can read more about the membership requirements and apply for membership today!

Meta Ad Library

A horrible creative brief has left us all stumped at one time or another. Meta Ad Library potentially has a starting point for creative inspiration.

This new feature enables users to look through Facebook and IG branded content from businesses or Creators to look at their library of sponsored brand posts (including in the EU!). Check it out next time you need a little help finding synergy with your brand partners.

Canopy Fireside Recap 👯‍♀️

We loved getting to meet so many of you at our NYC Fireside Chat last month. You really showed up and showed OUT. A special thank you to our Creator Panelists, Wasil, Omika, and Benton for your pearls of wisdom and to our event sponsor Jellysmack - check out the event recap HERE.

Creator Spotlight 📸 

🚨 Creator Economy Headlines 🚨

• Twitch makes joining the Partner Plus Program easier. 

• May or May not be Notable - the Twitter/X fiasco that has celebs questioning their relevance

• Social Media is Dead - a great read discussing how niche communities (oh hey Canopy!) are killing traditional Social Media

• Full Streamy Award Winners

Until Next Time…

Thank you for being on this journey with us. With just 19 days to go until our pilot launch, we can’t wait for you to see what we’ve been building. So get ready to start spilling and sipping on some serious Creator TEA.

Hopefully, you got enough R&R this past weekend, but let’s get back to work 😉

Ayomi & the Canopy team